# Fanchisee
In ArcX, holding a Coin Exchange NFT allows you to become an official franchise dealer.
Franchise dealers can obtain game coins at a discounted price and set their own selling prices in the game to sell to other players, earning a profit margin. When other players purchase game coins from the dealer, the USDT they pay will go directly to the dealer's account, which the dealer can freely use and withdraw.
1. **Sales Binding**
When a dealer invites friends, their purchase interface will prioritize displaying the dealer's business information. The friend will only be matched with other active dealers if the original dealer pauses their business. This encourages dealers to invite more friends to gain stable customers, thereby increasing their revenue.
2. **Discounted Coin Purchase**
All franchise dealers can purchase game coins at a discount ranging from 30% to 50% through the game’s backpack NFT interface, depending on their discount level. Game coins are essential for operating the arcade machines, making them highly in demand. Hence, purchasing game coins from dealers becomes the primary way for regular players to obtain them.
3. **Advertising**
During business hours, dealers can choose to enable advertisements through the Coin Exchange NFT interface in the game. Enabling ads greatly increases the dealer's visibility, thus increasing the chances of non-friend users purchasing game coins.
Advertising is optional for dealers, with the ad cost set by the dealer. Higher bids result in greater exposure. Ad fees are calculated based on successful transactions during the advertising period. No ad fees are charged if no game coins are sold.
4. **Free Trading**
Franchise dealers are not limited to officially designated personnel or fixed lists. Anyone holding a Coin Exchange NFT can become a franchise dealer. These NFTs can be freely traded on the NFT market. They can also be obtained through community points, event airdrops, KOL collaborations, and whitelist sales in the future.
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